BLACK EYED PEAS’ TABOO PERFORMS AT W ATLANTA – MIDTOWN

Partnered with American Cancer Association and Atlanta Music Project to Raise Awareness on Various Causes

Black Eyed Peas' Taboo poses with AMP Co-Directors Aisha Bowden (left) and Dantes Rameau (right) after Taboo's performance at the W Atlanta - Midtown Hotel.

Black Eyed Peas’ Taboo poses with AMP Co-Directors Aisha Bowden (left) and Dantes Rameau (right) after Taboo’s performance at the W Atlanta – Midtown Hotel.

ATLANTA – On Thursday, April 21 the W Atlanta – Midtown hosted an exciting musical performance for hotel guests and the public alike. Taboo, the Grammy-nominated musician from the pop group Black Eyed Peas, hosted a listening session and live performance of his newest album, Magnificent.

The event was held in partnership with the American Cancer Society, which Taboo serves as a global ambassador for helping to combat cancer through prevention, healthy living, and screening.   With the American Cancer Society headquartered in Atlanta, this was a special hometown performance showing Taboo’s commitment to growing the partnership while educating himself and others along the way.

In addition to Magnificent, Taboo is producing new music and is set to release a series of singles this year. Being a Native/Mexican American, he is releasing a record for the Latin community in time for summer. Always collaborating, inspiring, and being inspired by others, Taboo is partnering with the Atlanta Music Project as part of his commitment to music education. He will be presenting the youth in the music program with a master class about leadership, discipline, and healthy living as keys to success. The master class is based on his book entitled Falling Up.

The W Atlanta – Midtown experience served as an opportunity to connect with partners and friends in the industry, raise awareness for charitable causes that Taboo is passionate about, as well as showcase new music.

For more information on Taboo and Magnificent, visit his official Facebook page at https://www.facebook.com/OfficialTaboo/. W Atlanta – Midtown is located at 188 14th St. NE, Atlanta, GA 30361, 404-892-6000, and online at www.watlantamidtown.com and @WAtlMidtown.

ABOUT W ATLANTA – MIDTOWN

A managed property of Starwood Hotels & Resorts Worldwide Inc., one of the leading hotel and leisure companies in the world, W Atlanta – Midtown is located in the city’s most vibrant, culture-rich and connected neighborhood.  The hotel is within walking distance of Piedmont Park, Beltline, Woodruff Arts Center (High Museum, Atlanta Symphony Orchestra & Alliance Theater), Atlanta Botanical Gardens, Fabulous Fox Theatre, Georgia Tech, and Atlanta’s top restaurants.  Nearby MARTA train stations quickly and easily connect the hotel to Hartsfield-Jackson International Airport, Lenox Mall and Phipps Plaza, America’s Mart, and national stadiums and arenas.  Inside the hotel, Manhattan-based design trendsetters ICrave have created a visual mix that echoes W’s passion for the music industry along with Midtown’s stunning dichotomy of sparkling office towers and expansive greenspace.  One of the largest W Hotels in the world, the property features 466 guest rooms and 33 specialty suites, and over 30,000 square feet of meeting and special event space (for everything from intimate executive board meetings to weddings for 500 to concerts for 2000).  Business doesn’t skip a beat thanks to WIRED, a high tech business center available to guests. Guests may indulge in TRACE Atlanta – a farm-to-hotel dining concept featuring Southern-inspired cuisine, Rande Gerber’s Whiskey Park and Living Room bars, and the celebrated Bliss Spa.   Retreat to WET, outdoor pool deck with private cabanas, or work out in FIT, state-of-the-art gym. W Atlanta – Midtown also offers the W brand’s signature 24-hour Whatever/Whenever® service promise, offering guests whatever they want – from a private couture shopping experience to front-row seats to the hottest show in town – whenever they want it. For more information on W Atlanta – Midtown, please visit:www.watlantamidtown.com.

Media Contact:
Shawn B. O’Neill
Soffritto PR
shawn@soffrittopr.com
404-919-7784 

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